Ojawaju, a digital platform designed to help Africans in the diaspora find community, cultural connection, and practical guidance when settling into a new country, sought to accelerate its brand visibility and user acquisition.

At its growth phase, DottsMediaHouse was consulted to design a comprehensive digital acquisition strategy that would not only increase awareness but also position Ojawaju as a trusted hub for cultural connection and community building. We also helped to expand the brand’s reach through print media and on-ground touchpoints.